intel / OpenVino AI / Campaign
Create a Creative Campaign evolution that matches the inventiveness of OpenVINO.
The Challenge.
Intel had just revamped their look and feel, leaving their AI inference tool program in behind visually.
Our role at Fort West, was to create a cohesive campaign story for the AI inference tool OpenVINO.
The goal of the campaign will be to champion the AI inference developer community, inspire them with the wonder of possibilities, empower them with the support they need to create wonderful solutions, and celebrate their work.
Responsibilities
Senior Designer
Concept Development
Storyboarding
Visual Center
Campaign Assets
Team
Fort West
GCD - Rob Brooks
CD - Ryan Doggendorf
ACD/Writer - Chase Stevens
Animation - Antidote Studio